Conteyner Furniture B2B Sales Platform

The wholesale footwear sales platform we developed for Conteyner is a comprehensive B2B e-commerce solution designed specifically for the needs of wholesale footwear trade. Operating in men's, women's, and children's footwear segments with a wide product range, Conteyner needed a modern B2B platform to strengthen its position in the sector and increase digital trade volume by providing wholesale footwear supply to retail dealers and stores. The platform provides real-time integration with ERP systems, enabling product information, size-based stock statuses, model varieties, color options, and wholesale price lists to be instantly reflected to dealers. Designed to suit the complex size management, seasonal collection changes, and fast stock turnover of wholesale footwear trade, the system enables retail dealers to easily access the products they need and place orders quickly. Product category management comprehensively categorizes sports shoes, casual shoes, classic shoes, boots, sandals, slippers, beach shoes, and special-purpose shoes. Men's, women's, and children's segments are organized separately within each category, enabling dealers to easily find products suitable for their target customer base. Size and size management is one of the most critical features of the wholesale footwear sector. The platform displays in detail which size is available in which color and how many pairs are in stock for each product model. Dealers can create bulk orders such as "size 36-40 women's sports shoes, black color, 5 pairs of each size" and automatically add all sizes to the cart with size sets. Seasonal collection management ensures that spring-summer and autumn-winter collections are presented to dealers on time and manages stock clearance processes for previous season products. Dealers can place pre-orders before new season launches, receive early order discounts, and optimally plan their beginning-of-season stocks. The sports shoe segment is organized in subcategories such as running shoes, basketball shoes, fitness shoes, walking shoes, and casual sports shoes. Usage purpose, sole technology, material properties (mesh, leather, synthetic), and performance features are presented in detail for each product. Wholesale pricing and tier system offers different price advantages according to order quantity. Tiered discount rates such as "10-29 pairs," "30-49 pairs," "50-99 pairs," and "100+ pairs" are automatically applied, and dealers can reduce unit costs as they increase order quantity. Color and model variety management displays different color options and variations of each product model in detail. Dealers can compare different colors of the same model and distribute colors by evaluating customer demands. Trend color analysis reports allow tracking which colors are preferred more. Quick order and favorite products module enables dealers who place regular orders to add their best-selling products to favorites and reorder with a single click. Routine orders are automated and order time is minimized with the "monthly standard order template" feature. Stock and shipment tracking enables dealers to see their order statuses in real-time, access cargo tracking information, and transparently track delivery processes. Priority ranking is made especially in new season product deliveries and urgent order options are offered. Return and exchange management manages end-of-season returns for unsold products, size change requests, and damaged product exchange processes in a digital environment. Return limits, end-of-season return rates, and return conditions are automatically calculated for each dealer. Dealer performance reporting shows each dealer's purchasing history, most preferred product categories, size distributions, color preferences, and seasonal demand trends with detailed reports. These analyzes help dealers plan inventory and create the right product range. Marketing material support offers product photos, campaign posters, and product introduction videos that dealers can use in their own stores and digital platforms. Brand logos, product labels, and price tags are shared digitally.